I hope that other markets around the country are as blessed as Denver is when it comes to news outlets “getting” social media. Scratch that. We are blessed primarily because CBS4 “gets” it.
We’ve been singing the praises of Misty Montano, an assignment editor at CBS4 (with a Twitter problem), for a while now. Misty rocks. Misty has revolutionized not only the way the station gathers news, but the way that they interact with viewers online. Being a PR professional, I especially love that I can easily interact with her on Twitter about everything under the sun, and even pitch her over DM!
However, there is another rock star who also deserves some attention. @skyjosh is an aerial cameraman who often tweets about traffic, posts pictures around Metro Denver taken from the helicopter, and more. I’ve interacted with @skyjosh before, but he really impressed me last week. Last Tuesday, I was headed from Denver to Boulder for New Tech Meetup and was dreading the traffic on Hwy 36. I sent out a tweet before I left to let folks know that I was on my way:
Just a few minutes later I received a response from @skyjosh who answered my question, even though I didn’t ask it:
This is what real engagement on social media looks like. I had a concern (no matter how small it was) and @skyjosh proactively eased my anxiety by sending over information that I needed at that moment. What was even better was that he was dead on with his traffic information.
I just want to say “thanks” to @skyjosh and let him know that he rocks! If you’re not already following him, do it.
Number of times I said “rock” in this post? Four. Because it’s true.